toddmayfield
Todd Mayfield is the President and cofounder of Mayfield Creative. He has over 27 years of wayfinding, brand development, advertising and print graphics experience. He is also an accomplished fine artist and illustrator.
Todd’s accomplished career has earned him numerous awards for design excellence and profound respect among his constituents. His work has been featured in various industry magazines and books such as Print, multiple issues of Signs of the Times and two publications of American Corporate Identity. Currently, his company has a loyal client base from California to the Caribbean.
He currently handles all of the visual communications and product branding for a leading insurance provider in the Caribbean. He provides brand development and wayfinding programs for Destination Development in Seattle– the number one branding consultant for cities and communities throughout America and Canada.
Prior to opening Mayfield Creative, Todd was the Creative Director for Nth Degree in Georgia where he provided design direction for large events and trade shows. While there, he designed audience acquisition campaigns and event graphics for high-profile companies such as Qualcomm, Intel, Kyocera, Hot Jobs, Mohawk and Pfizer.
Previously, he served as the Design Director for the Douglas Group in Washington, DC where he headed branding, environmental graphic and interpretive projects for clients such as the US Capitol, the US National Arboretum, the Ronald Reagan Building, Marriott Hotels and Ritz-Carlton.
In Chicago, Todd was a senior designer for Ambrosi & Associates. His projects included in-store and point-of-sale graphics for Sears, Jacobsons, Walgreens and Herbingers. He also provided brand development and environmental graphic programming for two shopping malls owned by General Growth Properties.
In Hawaii, Mr. Mayfield worked for a large international architectural and interior design firm called Media Five, Ltd. He was the lead designer for their graphic design team which specialized in creative services for the hospitality industry. His projects included branding and wayfinding for large hotels and resorts such as the historic Royal Hawaiian Hotel in Waikiki and the Kapalua Beach Hotel in Maui.
He was the lead designer for the Hawaiian Humane Society facility signage and donor recognition exhibits. His design standards are still used by the foundation 15 years later.
He is an alumnus from the University of Hawaii where he earned a BFA in Design. His studies included fine art, advertising and graphic design.
